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January 17 2012
How to build the right governance model for the digital workplace
The digital workplace is becoming a higher priority to more organisations in 2012. We have Jane McConnell’s Digital Workplace Trends 2012 report that gives you great research on what is happening. The London 2012 Olympics is forcing some of the most traditional organisations like banks to consider the digital workplace as employees work away from Canary Wharf for ‘flexi fortnight’ while the Olympics take place.
But how is the best way to manage this? How do you reduce that ‘dead time’ when people can’t work while out of the office? Why do employees have to go to their office building to work? How can you save your business money?
All these questions mean you need people with experience and strategic thinking to be involved in the strategy for a digital workplace.
I will use my experience with BT and helping other organisations develop digital workplaces to run a workshop at IntraTeam 2012 in Copenhagen on 28 February. This session will cover what is needed to have the right governance model for your digital workplace.
It will give you an overview on what is needed for the digital workplace to be managed so it brings benefits to the organisation, individuals and collectively, everyone. It should mean that ‘things feel better’ and encourage everyone to use the digital workplace.
By the end of the workshop you will understand the right level of governance needed for your organisation, balancing rewards to be gained while avoiding any risks.
Areas to be covered include:
- Ownership – who is responsible for developing the strategy, implementing the digital workplace and ongoing management of it?
- Consistency – what is the appropriate level of governance across your digital workplace?
- Standards – what are needed for a digital workplace?
- Integrity – do people have confidence when using information and tools in the digital workplace?
- What are the next steps you need to make?
I hope you will join me.
Tagged: digital workplace, governance, standards, strategy
January 12 2012
And the winner of the most useful intranet design competition 2011 is...
January 11 2012
Digital Workplace Trends 2012 report
If you are going to spend any of your own or your organisation’s hard earned cash this year then it will be difficult to find a better reason for spending it than on Jane McConnell’s excellent Digital Workplace Trends 2012 report. It is packed with great research, trends and insights on intranets and the digital workplace that will help you focus on what need your top priorities in 2012. It is impossible to do the report justice by covering it in any depth in a blog post so I’ll pick out three key findings that interested me most.
1. The intranet or digital workplace is the ‘way of working’ in the organisation.
Jane says “the essential place for accessing all or most of what people need to work” is the digital workplace for employees. As I have been saying during 2011 ‘work is what you do, not where you go to’ and recommended how you can achieve this with my digital workplace principles. This is a big ‘win-win’ for organisations saving costs and employees more engaged and a priority for 2012.
2. Internal social collaboration has become well-established
Jane says “social collaboration is well-established at enterprise-wide level or within some parts of the organisation”. It is good to see organisations accepting the benefits will come from this approach. I have said that engaged people who are able to communicate and collaborate more easily with other employees using these tools will prosper with the right culture and governance.
3. A fully functioning, high-level digital board making decisions
Jane says “the digital boards makes decisions for both internal and external digital channels ranging from the intranet to external web sites, and include collaborating and social networking”. This is great to hear. At last more intranets and digital workplaces AND the people who manage them are being recognised by their organisations and taken more seriously. The digital workplace strategy for how they are managed is critical.
Very few organisations achieve all three criteria so for most it is an aspiration which can be the focus for their improvement priorities in 2012 ready for the Digital Workplace Trends 2013 survey.
Tagged: benchmark, best practice, collaboration, digital workplace, engagement, governance, intranet, research
December 27 2011
30 top contributors to the Worldwide Intranet Challenge (WIC) LinkedIn Group for 2011
December 14 2011
5 tips to succeed with an intranet business case
I recently discussed this subject with some intranet practitioners in Copenhagen at an IntraTeam community of practice meeting. Several people there had yet to experience the excitement of knowing a business case had been approved or the disappointment of one being rejected.
I know how both of these experiences feel from first-hand experience when I was the BT intranet manager! It was the frustration rather than the disappointment with the rejection of a business case that has stayed with me longer. Frustration because I couldn’t get the people deciding to ‘get it’ and realise how much it would improve the intranet, the experience of people using it, and the business overall that I felt so passionately about.
How to succeed
You need to ask yourself if a business case is needed at all. Maybe by using open source technology there will be no costs that need you to ask for funding? Maybe you do need to later when you have something more convincing, more persuasive even more tangible, in the benefits you can demonstrate have been achieved by what you are doing.
Tip 1: Pick your timing to give yourself the best chance.
You need sponsors, preferably senior sponsors, better still the CEO as your sponsor. The more strategic and senior the level of support gained by you in your organisation, the better your chances of success and your efforts and time to achieve it will be rewarded.
Tip 2: Build up your relationship with your stakeholders.
You need to be complete in your business case. That means include all the costs – technology, licences, support, training, and implementation. But don’t forget all the savings – paper, accommodation, time, benefits – productivity, better decision making, risks avoided to brand, and reputation. There could also be revenue generated from extra sales because what you offer could mean more time and ability to compete than before for new business.
Tip 3: Don’t leave off something which could come back to bite you and affect your credibility with future business cases.
You need to consider the wider context for your business case. Is your organisation looking to expand or is it just trying to survive? What is your organisation’s strategy? Is your intranet strategy in line with it? Is your business case connected to your strategy (make sure it is!)? You need to align what you will achieve with the organisation’s values – teamwork, openness = collaboration tools.
Tip 4: Choose your agenda and use the language your audience will recognise.
You need to make your business case as compelling as possible. That means showing as many savings – money not leaving the organisation – and income – extra money coming in – that can justify. While there will be many benefits from productivity and reduced risks, it is the bottom line that will be the main focus and the hardest to achieve.
Tip 5: Focus on the savings and benefits which are most important to your organisation.
Lastly don’t forget to use every weapon in your artillery to help convince your sponsors of what your proposal will achieve. In addition to the five tips you can highlight how it fits with the organisations’ values, the downside of not approving the business case and risks being taken by that decision.
Good luck, be passionate about your business case. GO FOR IT AND WIN!
Tagged: benefit, beta testing, intranet, money, strategy, user testing, value
December 12 2011
Intranet home page design competition entries
December 05 2011
November 24 2011
Intranets are still very much alive!
I read with interest the blog posts by Tony Byrne ‘Death of the Intranet‘ and by Martin White ‘Death of the Intranet: ‘The Times They are a-changin’‘. They are both interesting posts with provocative titles to catch the attention. It has caused some great discussions about intranets which is great. The biggest and most negative reaction I found has been from intranet practitioners who feel it is an over reaction and not how they see things.
Having recently been an intranet practitioner as the BT Intranet manager before becoming a consultant, I can see the subject from both points of view. I believe intranets are still live and kicking To adapt the famous quotation by Mark Twain after hearing that his obituary had been published in the New York Journal “The reports of the death of the intranet are greatly exaggerated” in my opinion.
Continually evolving
I believe intranets are naturally evolving and maturing. Over the past 15 years intranets have been called many different names. Intranets have needed to adapt to changes in technology, different business requirements and climates. But they are still here and thriving. The digital workplace is a wider environment that intranets will be a vital component of. Yet another evolution for intranets to absorb and adapt to.
Wikipedia says ‘Increasingly, intranets are being used to deliver tools and applications, e.g., collaboration (to facilitate working in groups and teleconferencing) or sophisticated corporate directories, sales and customer relationship management tools, project management etc., to advance productivity. Intranets are also being used as corporate culture-change platforms. For example, large numbers of employees discussing key issues in an intranet forum application could lead to new ideas in management, productivity, quality, and other corporate issues.’ I agree with that from my experience of how intranets generally are being used.
Different tools to access intranets like mobiles won’t end the intranet. It’s just another opportunity to show how adaptable intranet can be in providing the information people need while on the move from their smartphones. Intranets are still the bloodstream for information and applications, properly managed and accessible any time, any place, any where and more and more using any device, that employees need to do their work each day.
Passionate practitioners
I am writing a report about how the passion showed by intranet practitioners about their organisation’s intranet that they manage can help accelerate improvements. I believe it is the personality as well as the abilities of an intranet manager that can help achieve more. Intranet practitioners know better now than ever before how to feel the pulse of their intranet and organisation it supports.
I recall in my previous role how I would champion again and again something I believed passionately about would improve BT by its adoption sometimes against sceptical line management as well as partners like IT and some stakeholders. Of course, judgement is critical as your reputation will suffer if you keep getting it wrong. My point is that passionate intranet role models are being created which other intranet practitioners can benefit from and will continue to help intranets improve in the years ahead, not die.
The development of the digital workplace will be seen not as a threat but more as an opportunity for two reasons:
- The intranet will fit well within the digital workplace and grow in influence on the back of it as more senior stakeholders see how the organisation will benefit from adoption.
- The digital workplace role will be another step an intranet practitioner can consider when looking for their next career move (more on this in a later post).
Increasing relevance
Intranet managers don’t feel intranets are dying – quite the opposite in fact. They believe intranets are moving into a more critical role for the organisations they support. More and more they are seen as providing a business critical role. This is a long way from just being another communications channels. While I see intranets that are struggling to show value and be taken seriously by their senior stakeholders, there are many intranets growing in value and championed by practitioners who have learnt how to seek support and sponsorship and can talk the language of the business not just the technology.
I believe senior stakeholders, as with intranets, have matured in the last few years. They understand better how intranets have added value, shown benefits in the wider sense and don’t think in straitjacket terms of just ‘return on investment’ so loved by Finance for business case submissions.
For me intranets are a living organism at the heart of organisations, managed by passionate people and increasingly championed by senior stakeholders who ‘get it’ about intranets and can see how they will continue in the wider digital workplace that is unfolding now.
Tagged: benefit, best practice, bt intranet, career path, digital workplace, intranet, Mark Morrell, value
November 18 2011
Reminder: Just a few days left to enter the intranet home page competition
November 16 2011
November 10 2011
Design an intranet home page and win a Kindle!
You have the chance to design what you believe is a useful hompage with the added incentive of winning a Kindle. Surely this is one of the easier decisions for intranet professionals to make!
When I look back at the BT Intranet homepage versions over the years I was there and the many other homepages I have seen that other organisations use, I wish I could have done this when I started to think about improvements.
While it is functionality that brings people back to a homepage again and again a design that is pleasing to the eye and helps bring to bring branding, content and layout together is the best combination for a useful homepage.
So, don’t delay, design it today!
Tagged: homepage, intranet
November 09 2011
November 06 2011
November 02 2011
October 25 2011
October 22 2011
October 20 2011
Competition: Design a useful intranet home page and win a Kindle
October 19 2011
October 17 2011
Redefining productivity in the Digital Workplace
The way people do their work is shifting from a physical workplace to a digital workplace. This gives organisations an enormous opportunity to change their business model and create competitive advantage by deciding early how to take advantage of the digital workplace.
From my own experiences and knowledge I can see the risks if organisations delay and or make the wrong decisions. I have blogged about this in the past and how it affects engaged people are in their organisation, how effective collaboration will be and whether tools like SharePoint 2010 will help.
I have just read a great whitepaper written by Stephan Schillerwein on ‘The Digital Workplace: Redefining Productivity in the Information Age’ which offers a business perspective on the future of information and knowledge-based work practices and technologies in organisations.
Stephan says “Today, information-related work constitutes the number one activity for any organization – both from a quantitative as well as from a qualitative perspective. And despite decades of investment in information technology, information and information work is still badly managed and a source of unparalleled waste in employee productivity.
The Internet has reshaped industries, changed the way business is done and affected all areas of our lives. If the Internet were an industry sector, its weight on GDP would be larger than any of the industries of mining, utilities, agriculture, communication or education.
The same cannot be said for internal systems and practices in dealing with information, like for example intranets and the many other information management tools that exist in enterprises today. Their impact on organizations is in no way comparable to that of the Internet and the impact it has had on all aspects of human life and activity.
It therefore seems fair to say, that while mankind, as such, has definitely moved into the information age, organizations have done so only in very limited ways. This impacts productivity and performance in major ways and to a significant extent – even if not always visible to our eyes which typically still evaluate information-based work using the bygone standards of industrial age business orthodoxies.”
Anyone who has an interest in the digital workplace, engagement, search and collaboration will find this worth reading.
Tagged: collaboration, digital workplace, engagement, intranet, search
Quick poll results: the most useful intranet content types
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